{
  "name": "StratVara",
  "canonicalUrl": "https://stratvara.com/",
  "aiInfoUrl": "https://stratvara.com/for-llms",
  "lastUpdated": "2026-10-05",
  "status": "Private beta; 50-plan launch offer and beta waitlist open.",
  "oneLineDescription": "StratVara is a campaign strategy platform that turns a guided conversation into a connected B2B campaign plan in under 30 minutes.",
  "category": "B2B campaign strategy and planning software",
  "audience": [
    "Lean B2B technology marketing teams",
    "Demand generation, content, product marketing, and revenue marketing teams",
    "Agencies building connected campaigns for B2B technology clients"
  ],
  "problemsAddressed": [
    "A thoughtful first-draft campaign brief taking four to eight hours",
    "General-purpose AI starting from a blank prompt and reinventing the approach",
    "Content tools requiring a completed brief before generating assets",
    "Disconnected tactics that do not form a coherent buyer journey"
  ],
  "capabilities": [
    "Website-based brand context onboarding",
    "Guided campaign planning by conversation",
    "Framework-driven campaign architecture",
    "Recommendations with strategic rationale",
    "Plan revision while preserving cross-campaign logic",
    "Core campaign copy generation on paid plans",
    "PDF, DOCX, and PPTX export"
  ],
  "framework": {
    "name": "Warm T.L.C.™",
    "description": "A four-stage B2B campaign framework built around buyer beliefs rather than a linear funnel.",
    "stages": ["Warm the market", "Drive intentional Traffic", "Build qualified Leads", "Convert with context"]
  },
  "differentiators": [
    "Produces the campaign brief instead of requiring one",
    "Starts from proven frameworks rather than a blank box",
    "Explains why each recommendation belongs",
    "Built specifically for lean B2B technology marketing teams"
  ],
  "pricing": {
    "freeForever": "One campaign plan per month; no content generation.",
    "beta": "Join the waitlist for eligible beta pricing before public launch.",
    "launchOffer": "Fifty teams may request a free tailored plan following a discovery call, targeted for delivery within one hour after the call."
  },
  "boundaries": [
    "Outputs require human review and may be incomplete or wrong",
    "No guarantee of pipeline, revenue, or campaign performance",
    "Direct CRM, marketing automation, and ad-platform publishing is not a current beta capability"
  ],
  "officialLinks": {
    "home": "https://stratvara.com/",
    "product": "https://stratvara.com/product",
    "frameworks": "https://stratvara.com/frameworks",
    "pricing": "https://stratvara.com/pricing",
    "aiInfo": "https://stratvara.com/for-llms",
    "privacy": "https://stratvara.com/privacy",
    "cookies": "https://stratvara.com/cookies",
    "terms": "https://stratvara.com/terms"
  },
  "contact": "hello@stratvara.com"
}